Website checklist for interior designers
An interior designer’s website is the portfolio and the first impression of your taste at the same time. This checklist covers project galleries, services and fee basics, then everything else I check.
Content and pages
0/7Trust and credibility
0/4Conversion
0/5Local SEO
0/3Technical
0/5AI search
0/4Your ticks are saved in this browser only. Nothing is sent unless you use one of the forms.
What a design studio website must get right first
Clients hire a designer for a point of view, so the site itself has to feel considered. They also need to understand what working with you looks like, from a single room to a full build. I start with strong project pages, a clear services structure, and an honest note on how you charge.
How to use this checklist
28 checks in 6 groups.
Open your website in another tab and go group by group.
Tick an item only when you have checked it on the live site, on a phone as well as a computer.
Start with content and conversion.
Those groups are the most specific to interior designers, and they are where most enquiries are won or lost.
Leave technical and AI search items for last.
They matter, but they are easier to fix in one pass, and the free tools linked below help with most of them.
Your ticks are saved in this browser.
Come back any time. Print it if you want to work through it with your team.
Interior designers websites: questions
I recommend explaining how you charge even if you do not show exact numbers. Saying whether you work by flat fee, hourly or percentage removes a lot of hesitation before the first call.
Fewer, better-documented projects work best. Six strong project pages with the story behind each will do more than thirty images without context.
Yes. They suit different clients and budgets, and each deserves its own explanation and its own way to start. Combining them blurs both.
Keep reading
- nick@tavro.ca
- 587-439-9994
- Calgary, Alberta