Web design for IT and managed service providers
I design and build websites for managed service providers that explain IT support in plain words and turn frustrated business owners into assessment calls.
Free homepage teardown for your company
Send me your site. I’ll record a short video on what works, what doesn’t, and what I’d change first.
How clients choose
Most businesses look for a new IT provider after something went wrong: an outage, a security scare, a provider who stopped answering. The person searching is usually the owner or office manager, not a technical buyer. They want to know what you cover, how fast you respond and whether you work with businesses like theirs.
- it support calgary
- managed it services calgary
- it company near me
- network setup for office calgary
- small business it support
- cybersecurity for small business
- microsoft 365 migration help
- it support for law firms
What people type before they choose. Each of these deserves a clear answer somewhere on your site, usually its own page.
Pages your site needs
The pages I plan for almost every company website, and why each one earns its place.
Managed IT
What is included: help desk, monitoring, updates, backups. Written for the person paying, not the person configuring.
Cybersecurity
The practical protections you put in place, explained calmly.
Cloud and Microsoft 365
Migrations, licensing and email security. A frequent first project.
Industries
Law firms, clinics, construction, offices. Each has its own software and compliance needs.
Onboarding
How you take over from the previous provider. It is the main fear of switching.
Support
Ticket portal, remote support download and phone, for existing clients.
What builds trust
The signals that move someone from browsing to choosing a company.
Response targets stated
Your actual response commitments, written plainly and kept realistic.
Partner certifications
Microsoft and vendor partnerships you genuinely hold.
A named team
Technicians and leads with photos. Clients want to know who will pick up.
Plain onboarding
A step-by-step handover plan, which reduces the risk of switching.
The conversion path
Primary action: Book an IT assessment.
Fallback: Existing clients: open a support ticket.
New business is led toward an assessment, framed as a review of where things stand. Existing clients have a separate, always-visible support link so they never land in sales. Phone stays prominent, since some people call the moment something breaks.
Common mistakes
What I see most often when I review sites in this field.
Acronym soup
EDR, SIEM and MDM in the hero loses the owner who is actually buying.
Fear-based security copy
Scare tactics feel like a sales pitch and undercut trust.
Support link hidden
Clients who cannot find the support portal call your sales line, or your competitors.
Stock server rooms
Blue-lit racks say nothing about a provider that visits offices.
Features worth building
Persistent support access
Ticket portal and remote support links in the header for existing clients.
Industry pages
Editable pages for each sector you serve, with the software and compliance needs you handle.
Assessment booking
Calendly with a few questions about headcount, locations and current setup.
Status updates
A link to a status page or a simple notice area for outages and maintenance.
Websites for IT and managed service providers: common questions
Less than you think. The person choosing an IT provider is usually an owner or office manager. Explain what you do in terms of outcomes they understand: fewer interruptions, protected data, someone who answers. Keep the technical detail on deeper pages for the occasional technical reviewer, and keep the main pages plain.
It can help if your pricing is genuinely predictable. A starting per-user figure and a clear list of what is included helps owners compare, and filters out businesses looking for the cheapest option. If every client is scoped individually, explain how pricing works instead. Either way, being open about the model builds trust.
Calmly and specifically. Explain the protections you put in place, such as multi-factor authentication, backups that are tested and staff training, and why each matters. Owners respond better to a clear plan than to breach headlines. Fear-based copy reads like every other provider and makes you sound like you are selling, not advising.
Yes, for the industries you serve well. A law firm owner searching for IT support wants to see that you understand practice management software and confidentiality. A clinic wants to know you handle health information properly. Specific pages rank for those searches and convert better than a general services page.
Keep reading
- nick@tavro.ca
- 587-439-9994
- Calgary, Alberta