Web design for psychologists
I design and build websites for psychology practices that help the right clients choose a psychologist and book a first session, without breaking your college’s advertising rules.
Free homepage teardown for your practice
Send me your site. I’ll record a short video on what works, what doesn’t, and what I’d change first.
How clients choose
People rarely choose a psychologist on price. They choose on fit: who you see, what you treat, how you work, and whether they can picture sitting in the room. Many read several bios before they book, often late at night and on a phone. The site has to make that choice easy and feel safe.
- psychologist near me
- psychologist calgary anxiety
- child psychologist calgary
- couples counselling psychologist calgary
- psychologist covered by insurance
- psychologist direct billing
- online therapy psychologist alberta
- adhd assessment adult
What people type before they choose. Each of these deserves a clear answer somewhere on your site, usually its own page.
Pages your site needs
The pages I plan for almost every practice website, and why each one earns its place.
A page per psychologist
Photo, approach, populations served and a direct booking link. Clients choose a person, not a clinic.
Services by concern
Anxiety, trauma, couples, child and teen. Each page explains what a first session looks like.
Fees and insurance
Session rates, whether you direct bill, and how extended health plans typically handle psychology. Ambiguity here stops bookings.
Assessments
Psycho-educational and ADHD assessments are searched separately and need their own pages with process and timelines.
First session
What to expect, how long it is, consent and confidentiality in plain words.
Virtual sessions
Who can see you online and from which provinces, since that is limited by registration.
What builds trust
The signals that move someone from browsing to choosing a practice.
Registration shown plainly
Registered psychologist, with the college named on each bio.
Real photos of real rooms
The office, the entrance, the waiting area. It lowers the hurdle for a first visit.
Approach in human words
CBT, EMDR or ACT explained in a sentence, not a list of acronyms.
Privacy handled visibly
A clear privacy page and a contact form that never asks for clinical details.
The conversion path
Primary action: Book a first session with a specific psychologist.
Fallback: Book a free 15-minute consult call.
Every bio ends in a booking link that goes to that person’s calendar. A free consult call catches people who are not ready to commit. The phone number is a fallback, not the main path.
Common mistakes
What I see most often when I review sites in this field.
One generic team page
A grid of headshots with no detail forces clients to call to find out who fits.
Testimonials on the homepage
Psychology colleges commonly restrict testimonials, including quoted reviews. Check your college’s current standard first.
Hidden fees
Leaving rates off the site sends price-sensitive clients to a competitor who shows them.
Clinical intake on the contact form
Asking for symptoms over an unencrypted form creates a privacy problem you do not need.
Features worth building
Jane App or Owl Practice booking
Embedded per psychologist, so the booking link on a bio opens that person’s calendar.
Filter by concern and age
A simple filter on the team page: adults, teens, couples; anxiety, trauma, grief.
Waitlist status
A plain line on each bio showing who is taking new clients, edited from the CMS.
Related work
See how I approached a similar project: Dr. Hubley Carruthers & Associates. The case study covers the brief, the build and the result.
Websites for psychologists: common questions
Usually not. Colleges of psychologists commonly restrict or prohibit testimonials, because clients are in a vulnerable position and may not be able to freely consent. I build trust through clear bios, real photos and plain explanations instead, and I check the current standard of your college before anything goes live.
Yes. Fees are one of the first things people look for, and many will not call to ask. I put rates, session length and direct billing details on a dedicated page and link to it from every bio. It also helps clients check their extended health coverage before they book, which can reduce cancelled first sessions.
Show it honestly on each bio. I add a simple availability field in the CMS, such as accepting clients, waitlist or full, that your admin can change in seconds. People appreciate knowing before they reach out, and it steers them toward a colleague with openings instead of leaving the site.
Yes, if you offer them. Assessments are searched very differently from therapy. Parents and adults want to know the process, how many appointments it takes, what the report includes and whether schools or employers accept it. A dedicated page answers those questions and gives you a real chance of ranking for those searches.
Keep the website form to contact details and a general reason for reaching out. Detailed intake belongs inside your practice management system, which is built to store health information securely. I connect the site to that system rather than collecting clinical details through a standard web form, and I write a privacy page that explains how information is handled.
Keep reading
- nick@tavro.ca
- 587-439-9994
- Calgary, Alberta