Web design for renovation contractors
I design and build websites for renovation contractors that win larger whole-home, kitchen and basement projects by showing your finished work and how you run a job.
Free homepage teardown for your renovation company
Send me your site. I’ll record a short video on what works, what doesn’t, and what I’d change first.
How clients choose
Homeowners hiring a renovator are worried about two things: the result and the disruption. They compare portfolios, then look for signs you will show up, communicate and finish on time. The site has to prove both, with real projects and a process they can picture living through.
- renovation contractor calgary
- kitchen renovation calgary
- basement development calgary
- home renovation company near me
- whole home renovation
- bathroom renovation contractor near me
- design build renovation company
What people type before they choose. Each of these deserves a clear answer somewhere on your site, usually its own page.
Pages your site needs
The pages I plan for almost every renovation company website, and why each one earns its place.
Projects with before and after
Each renovation shows where it started and where it finished. The transformation is what sells the next job.
Services by project type
Kitchens, bathrooms, basements, whole-home and additions, each with its own page. People search for these separately.
Our process
Consultation, design, quote, permits, build and walkthrough. It answers the question of how messy this will be.
Living through a renovation
Dust control, site protection, scheduling and communication. Families want to know what their weeks will look like.
Warranty and workmanship
What you stand behind and for how long, in general terms.
About the crew
The owner, project managers and lead carpenters with real photos.
What builds trust
The signals that move someone from browsing to choosing a renovation company.
Licensed, insured, WCB covered
Business licence, any provincial licence your work requires, liability insurance and WCB coverage stated clearly. Homeowners are often advised to check, so make it easy.
Permits handled
A plain line saying you pull permits and book inspections where they are required.
Houzz and Google reviews
Linked to their source so they can be verified.
Named project managers
Clients want to know who will be in their house every day.
The conversion path
Primary action: Request a consultation for your renovation.
Fallback: Call the office.
The form asks for project type, rough scope and timing, plus optional photos of the space. A clear consultation offer usually works better than a generic contact page.
Common mistakes
What I see most often when I review sites in this field.
Only after photos
Without the before, a buyer cannot see the skill involved.
Every service on one page
A single list of kitchens, decks and drywall repair looks like a handyman, not a renovator.
No mention of process
Homeowners fear chaos. Silence about how you run a job leaves that fear in place.
Lead-gen platform dependence
Relying on shared lead sites trains clients to compare you on price alone.
Features worth building
Before-and-after slider
A simple drag comparison on each project that works on a phone.
Photo upload on enquiries
Clients attach photos of the space so your first call is useful.
Project type filters
Browse kitchens, baths or basements without wading through everything.
Websites for renovation contractors: common questions
Show the work you want more of and stop leading with small jobs. I build the site around your best whole-home and kitchen projects, explain your design and project management, and write service pages for high-value work. Positioning attracts the clients, and a qualifying form screens the rest.
Show ranges carefully or describe cost drivers instead. Many renovators explain what moves a budget, such as layout changes, plumbing moves and finish levels, without quoting numbers. That sets expectations and filters out mismatched budgets without promising a price before you have seen the space.
Yes. People search for each one specifically, and each has different concerns, timelines and photos. A dedicated page for each helps you show up for those searches and speak directly to the person planning that project. It also lets you show the right photos to the right person, so a basement client is not scrolling past kitchens to find relevant work.
Professional after photos plus honest before photos taken from the same angle. Detail shots of tile work, trim and cabinetry prove craft. I can guide you on a simple shot list so every future project is captured properly before you hand over the keys.
Keep reading
- nick@tavro.ca
- 587-439-9994
- Calgary, Alberta