Web design for non-profits and charities
I design and build websites for non-profits that make the mission clear, make giving easy and help recruit volunteers, on a site staff can keep current.
Free homepage teardown for your organization
Send me your site. I’ll record a short video on what works, what doesn’t, and what I’d change first.
How clients choose
Donors, volunteers, funders and the people you serve all land on the same site. Donors want to know where the money goes and to give quickly. Volunteers want to know what they would do and when. Funders check reports and governance. The people you serve need to find help without wading through fundraising. The site has to serve all of them.
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What people type before they choose. Each of these deserves a clear answer somewhere on your site, usually its own page.
Pages your site needs
The pages I plan for almost every organization website, and why each one earns its place.
Mission and impact
What you do, for whom and what changes, in a few plain sentences.
Programs
One page per program, with who it serves and how to access it.
Donate
One-time and monthly giving, with what a gift supports. Fast and focused.
Volunteer
Roles, time commitment and how to sign up.
Reports and governance
Annual reports, financial statements and the board. Funders and major donors look for these.
Get help
A clear path for the people you serve, separate from fundraising.
Events
Fundraisers and community events, kept current.
What builds trust
The signals that move someone from browsing to choosing an organization.
Charitable registration number
Shown in the footer and on the donate page.
Annual reports
Easy to find and download. Donors check them more than you might think.
Board and staff named
Real people accountable for the organization.
Real program photos
Taken with consent, showing the work as it is.
The conversion path
Primary action: Give a monthly or one-time donation.
Fallback: Sign up to volunteer.
The donate button is visible on every page and leads to a short, fast form with monthly giving as an easy option. Volunteering has its own clear path. People seeking help have a separate entry so they are never routed through an appeal.
Common mistakes
What I see most often when I review sites in this field.
A slow third-party donation page
Sending donors to an unbranded, slow page loses gifts at the last step.
Stale events and news
Last year’s gala on the homepage suggests nobody is minding the site.
Reports hard to find
Major donors and funders look for them and leave if they cannot.
Help buried under fundraising
The people you serve should find support in one click.
Features worth building
Donation platform embed
CanadaHelps, Zeffy or Donorbox, embedded and styled so giving stays on your site.
Volunteer sign-up
A form or scheduling tool that routes to your volunteer coordinator.
Event registration
Events and ticketing managed from the CMS, removed automatically after the date.
Stories from the CMS
Staff can publish program stories and updates without a developer.
Websites for non-profits and charities: common questions
It depends on fees, receipting and how you want donors to experience giving. CanadaHelps, Zeffy and Donorbox are all common in Canada, with different fee models and features. What matters for the website is that the form embeds cleanly, loads fast, supports monthly giving and issues tax receipts properly. I help weigh the options against your setup.
Use real stories and real numbers you already report, such as people served or meals provided, taken from your annual report. Where you do not have figures, describe the change qualitatively through specific stories shared with consent. Donors respond to honesty and specifics more than to large, unexplained numbers.
Yes. I build on a CMS so staff can update events, programs, stories and volunteer roles. The structure and design stay protected, so a busy coordinator cannot break a page by mistake. That keeps the site current, which matters because stale content quietly erodes donor confidence.
Yes. The people you serve often arrive in difficult moments and should not have to scroll past donation appeals. A clear Get help link in the main navigation, with plain language and contact options, respects them and also shows donors that the organization puts its mission first.
Keep reading
- nick@tavro.ca
- 587-439-9994
- Calgary, Alberta